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Photograph By Subway
Meet Mike—record-holder for fastest Subway® promotion

Meet Mike—record-holder for fastest Subway® promotion

Meet Mike—record-holder for fastest Subway® promotion

Mike Weber went from Sandwich Artist® to Assistant Manager in just two days. Less than four months later, he became a Field Consultant, and 13 months later became a franchisee.

His career wasn’t the only thing on the fast-track. In the same year Mike opened his first restaurant he started stock car racing, having always had a passion for cars. He realized it was also a creative and fun way to advertise his new business and even ran deliveries with his racecar!

Thirty-one years later, he now works for Subway Headquarters as Director of Restaurant Economics and still holds the record for the fastest promotion.

Mike doing paperwork at his first restaurant in Marshfield, WI in 1991 (left). Mike and founder, Fred DeLuca discussing future plans in 2015 (right). Mike doing paperwork at his first restaurant in Marshfield, WI in 1991 (left). Mike and founder, Fred DeLuca discussing future plans in 2015 (right). (Photo: Subway)

On the Fast-Track

In 1988, Mike had just graduated college with a minor in business when he saw a help wanted ad for a Sandwich Artist position at a restaurant nearby and decided to apply.

He was hired and after only a couple of days on the job, the Assistant Manager role opened up at his restaurant. Knowing his educational background, Franchisee and DA, Mike Jameson, took a chance and offered him a promotion to Assistant Manager.

Mike gladly accepted the challenge, having no idea just how far this road would take him.

Fueling Entrepreneurial Spirit

Less than four months after becoming the Assistant Manager, Mike became Jameson’s first full-time Field Consultant. In this new role, Mike traveled all over the territory, evaluating restaurants and helping franchisees grow their business.

Working as a Field Consultant was an eye-opening experience; “To be a Field Consultant before becoming a franchise owner was probably one of the best things that ever happened to me. To see the good, see the bad, see things the way I’d want to do them myself-was very beneficial for me.”

In the fall of 1989, Jameson asked Mike to buy the restaurant from him. At first, Mike said no, but changed his mind after a visit to headquarters. So, in just 13 months of working at Subway, Mike opened his first restaurant.

Driving His Success

Looking back at where he started, Mike says setting big goals played a huge role in his success; “If you don’t set a new goal, you lose focus.”

In the first five months of owning his first restaurant, he doubled his weekly sales. Then, his location became the #1 restaurant in the area. He did all of this while working as a part-time Field Consultant.

In 2007, after 17 years as a franchisee, Mike sold his last restaurant and became the Director of Operations for Mike Jameson’s DA, remaining in that position until he took a job at headquarters in 2013.

Mike Weber Quote

Mike has moved through several different roles at headquarters in the last six years but is in a unique position having been an owner and Field Consultant before stepping into the corporate world. His advice for other Sandwich Artists™ just starting out where he was in 1988 is, “Never look at it as just a job. It could lead to an opportunity you never expected.”

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Fun Facts

  • In 1989, Mike got a phone call from a woman at around 10 PM, ordering a sandwich. She then called back, asking if the taxi company had picked it up yet. Mike laughed, calling it “the original third-party delivery.”
  • Mike helped open the very first convenience restaurant location in 1989.
  • The strangest order Mike ever received was a BBQ pork sandwich with mayo on top of it. Surprisingly he says, “I tried it, and to this day, I put mayo on my barbeque. It’s actually really good.”

Are you ready to set your career on the fast-track just like Mike? Visit www.mysubwaycareer.com.

Top Image Credit: Subway

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